Anyone can make money on Instagram, regardless of their age, place of residence or education. It is enough to master a few new skills. Spoiler alert: This will take less than two months.
It’s fashionable to generate income through Instagram. Today this social network is considered the most monetized one. At the same time, no special talents are required here. You only need a desire, a smartphone with Internet access and a little of your time.
1. Maintaining an account
If you have long dreamed of switching to remote work, pay attention to a new profession – Instagram administrator. This is a specialist who is responsible for promoting an account on a social network. Its goal is to attract as many “live” and active subscribers as possible. The administrator is engaged in the coordination of advertising, creates interesting content (photos, texts, stories, live broadcasts), organizes contests and communicates with subscribers.
Since today almost every coffee shop or photo studio has an account, there are usually no problems with finding clients. And administrators are always needed by bloggers, celebrities, online stores, beauty salons and various specialists. To get started, learn the basics of SMM promotion. To do this, you can take an online course, watch several webinars, or read books. All this, if desired, can be learned in a couple of months.
2-Creating masks and covers
Making beautiful and stylish covers for the Stories Highlights section is possible without drawing skills. The same applies to fashionable story masks – from August everyone can create them. Until recently, only approved developers with beta status had access to download masks, and the platform and tools were closed to ordinary users. Now resourceful Instagrammers have been able to turn mask-making into a lucrative business.
You can design beautiful round icons for the history archive using special editor applications. For example, Adobe Sketch or Canva. It is enough to set a suitable background and overlay ready-made pictures or calligraphic inscriptions. With masks, it is more difficult, but the price for this is already different. Lessons on their creation are on the developers’ website and in the public domain on the Web. The simplest mask can be done in just a few minutes.
3. Drawing avatars
If you can draw in popular graphics editors and have a good sense of style, there are a lot of additional opportunities for you to increase your income. For example, you can start drawing trendy avatars for personal blogs and commercial accounts. A well-designed picture helps to distinguish a profile from competitors and increases its traffic. There are many tutorials on the internet on how to create these avatars.
You can also master the processing of photos in Photoshop and Lightroom to start selling presets (ready-made set of settings) or retouching images for money. Instagrammers are ready to pay 2 dollars. for one processed photo. Another option is to learn how to collect the visual design of the profile. In addition, today people who know a lot about the design of checklists, guides, trackers, and other information products of bloggers are in demand.
4. Preparation of advertising layouts
High-quality advertising layouts, like colorful avatars, are required by everyone who promotes a blog. Now, in order to interest potential followers, just a photo or a screenshot with a beautiful “feed” is not enough. Therefore, before you advertise your profile, it is very important to take care of creating a bright selling layout with provocative theses and music. Only in this case the advertisement can “work”.
Specialists in the development of advertising layouts come to the aid of Instagrammers. Today, Instagram sells entire online courses for those who decide to join their number. But if you have Internet access and basic skills in working with graphic editors, you can easily master this business. First, try installing the Mojo , In stories and InShot apps on your smartphone and start practicing.
If you have an Instagram blog, try selling ads. The main difficulty with this method is that you need at least 5-10 thousand active subscribers. It takes investment and time to get such an audience interested. As a rule, it takes about 20-40 dollars to attract 10 thousand followers. But the investment is worth it: in addition to material income, you can receive bonuses in the form of free products from fashion brands.
To get started, transfer your profile to a business account – this way you can collect all the necessary statistics. Potential advertisers will want to see it to gauge the effectiveness of your ads on your profile. After that, start promoting. Start buying ads on related accounts, sponsoring contests, and commenting on posts from major bloggers. When the page becomes popular, you can discuss possible options for cooperation with brands.
6. Setting up targeted advertising
One of the most popular promotion tools is targeted advertising. If you master the principle of setting it up, you can earn from 15 dollars. for one advertising campaign. It is important for a marketer to learn how to accurately determine the target audience of an Instagram account since ads will be broadcast only to those users who meet the specified criteria. If you make a mistake at this stage, the client will lose money.
Before setting up a target, it is very important to prepare your account for advertising, including filling out the profile header correctly. This small block under the avatar is also called “bio”. It contains short, relevant information that clearly reflects the essence of the blog and instantly attracts the attention of the audience. By the way, this is another great idea for additional income. The cost of registration of one “cap” starts from 7 dollars.
7.Webinars and online courses
According to many bloggers, their main income comes from author’s online courses, webinars and master classes. Through these information products, they share their knowledge of blogging promotion, photo editing, training and sports nutrition. To launch your info business, you first need to decide what you will be talking about. This should be unique and useful information in clear language.
In other words, an information product is a packaged experience. If you know how to shoot exciting stories or have developed your own method of writing marketing texts, teach this to your subscribers. A big plus if you manage to bring in an expert. It will help prepare a high-quality information product and increase user confidence. The main thing is not to forget to outline all the conditions of such cooperation in the agreement.